Privacy Policy
Effective date: 18 October 2025
Who we are
Pro Lead Appointment ("we", "us"). Indigenous-owned, Supply Nation listed. Contact: hello@proleadappointment.com • 0468 042 827 • Australia-wide.
Scope
This policy explains how we handle personal information under the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs), plus the Notifiable Data Breaches (NDB) scheme.
What we collect
- Identity & contact: name, business name, phone, email, ABN, service area.
- Interaction data: calls, call recordings & summaries, chat transcripts, form inputs, bookings.
- Technical data: IP, device info, referrer, UTM parameters, pixels, and cookies.
- Business assets (optional): logos, brand colours, FAQs, service lists, photos.
How we use it
- Provide and improve the AI Growth System™ (capture → qualify → book).
- Send service messages (confirmations, reminders) and marketing with opt-out.
- Generate performance reporting (calls, chats, bookings, reviews, GBP activity).
- Security, diagnostics, and legal compliance.
Lawful bases
Consent (e.g., marketing), performance of a contract (clients), and legitimate interests (service improvement, fraud/security).
International transfers
Some vendors may process data overseas. We take reasonable steps to ensure APP-compliant protection.
Retention
Keep data only as long as necessary for delivery, legal, and audit purposes, then securely delete or de-identify.
Your choices
- Access/correction: email hello@proleadappointment.com
- Opt-out of marketing: use the unsubscribe link or reply STOP to SMS.
- Cookie controls: see /cookies.
Security
Least-privilege access, MFA for operators, logging of configuration changes, encrypted transport, segregated environments where applicable.
Breach notification
We assess suspected breaches and notify affected individuals and the OAIC when required by the NDB scheme.
Complaints
Contact us first. If unresolved, you can contact the OAIC (oaic.gov.au).
Changes
We'll update this Policy as needed and post the latest date at the top.